Speaking of imaginary worlds created by cliques…
Close one eye, and you lose your depth perception, the ability to see behind things. So it is with Monocle, the Tyler BrulĂ© pseudo-vanity project that I continue to buy in spite of itself and myself. Take the carefully arranged global pantry in ‘Shelf Life’:
While we spend a great deal of time sniffing and squeezing the fresh produce at Portobello Road market, we also spend a great deal of money on pantry staples at Globus in Zurich.
Do you bollocks.
Perhaps Tyler Brulé really does nip to Zurich for a half-kilo of coffee beans; if so, it says far more about his airmiles account than his nose for coffee. No matter what, it sums up the particular strain of globollocks in Monocle that both entices and infuriates, like a coke-fiend friend.